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Hubavitsa's fairytale

The essence.

Hubavitsa creates hand-sewn and hand-painted coats, vests, dresses, and scarves - each one crafted as a single, unique piece. We work exclusively with natural fabrics, painting every garment by hand. No patterns. No duplicates. Just pure creation.

Hubavitsa is worn by women who truly feel their own strength — irresistible, incomparable, unmistakably themselves. Their energy is radiant, magnetic, and beautifully contagious.

We believe that every one of our creations carries its own soul, and that it finds its kindred spirit instantly — recognized at first sight, as if meant to be.

Ръчно рисувано зелено вълнено елече, закачено на дърво.
Две хубавици се гледат с обич в очите, позират сред пр�иродата.

The Fairies of Hubavitsa

Denislava. Deanira.
We reflect the boundless essence of femininity - sometimes softly hidden beneath the energy of a titan. Through our unique creations, we express the purest and most beautiful depths of the soul, sending a message meant just for you. We craft the enchanting story of Hubavitsa with hands and heart, filled with the powerful energy of the feminine presence. The moment we touch the fabric, the magic begins. We are unique and confident. Hubavitsa is unique and confident. As are the women who choose Hubavitsa — and whom Hubavitsa chooses in return.

The message.

The most meaningful gift life has ever given you is YOU, Hubavitsa.
Create through your presence, speak through the beauty of your own energy. Hubavitsa believes in you and is here to help you step forward—boldly and uncompromisingly—wrapped in an embrace of art. You already hold everything you need.
Start. Now.

Ръчно рисувано лилаво вълнено елече, закачено на дърво.

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Have you found yourself anew?

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©2025 Hubavitsa. Photo credit N.

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